![]() This technology allows us to tailor promotions to the individual preferences and interests of each of Soboba’s guests, resulting in a more contextual and relevant experience for them. ![]() “Our CPMN platform will enhance and enrich the guest experience at Soboba Casino Resort. Matthew Olden, CEO of Context Networks, commented in a release: This will be delivered through the Contextual Promotions Media Network, which will aim to provide tailored personalized promotions to guests, from “free play offers” through to “dining discounts”. The Soboba Casino Resort in San Jacinto Valley, Southern California, has enlisted programmatic advertising solutions company Context Networks in a partnership that will see the casino offer personalized and targeted promotions to guests and bettors in real time.
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